How did a teenager from Spain’s rural mountainous Basque region go on to amass 225,000 subscribers on YouTube with over 28 million video views and counting, then go on to sign a recording contract with Rebel Rock & Interscope Records? Who is Leroy Sanchez?
Leroy Sanchez has always been a singer. Since his early years growing up in Vitoria, Spain, Leroy knew that his powerful voice was his best vehicle for self-expression, a means of channeling his experience of the world into something meaningful. His voice, immediately evocative, becomes more so when you realize that as a musician Leroy is entirely self-taught. Leroy began teaching himself to play his mom’s guitar as a kid and developed his voice entirely by ear. He continued to sing and develop his gift. At age 15 Leroy uploaded his first cover song on YouTube, and has posted over 70 videos since amassing over 28 Million YouTube views. Leroy’s covers have varied drastically over the years, from Bonnie Raitt to Rihanna to Frank Ocean to James Morrison, always picked based on whether he felt a personal connection to the music. His passion for music, inherent skill, and undeniable charm have earned him a dedicated following of loyal fans. These loyal fans have followed Leroy on his journey and eagerly await his next move.
Leroy’s hard work and connection to his fans did not go unoticed. In early 2010, Grammy-Award winning producer and songwriter Jim Jonsin (“Lollipop” Lil Wayne, “Motivation” Kelly Rowland, “There Goes My Baby” Usher, “Sweet Dreams” Beyonce, “Whatever You Like” T.I., among countless others) found Leroy’s rendition of the Craig David number “Walking Away” and offered to bring the singer to Miami for a week. The two immediately connected. Weeks turned into months, and Jim signed Leroy to his Rebel Rock label shortly after. The musician, now based in Los Angeles, has been crafting his debut album over the past year. Leroy has worked with an impressive array of producers and songwriters, including Jonsin, Rico Love (“Sweet Dreams” Beyonce, “Hey Daddy” Nelly, “There Goes My Baby” Usher, “Without You” David Guetta, “Motivation” Kelly Rowland), Frank Romano, Finatik & Zac and Jenn Decilveo...
As a performer and a songwriter Leroy has grown immensely over the past few years, evolving in all aspects of his career. The Spanish-speaking musician has fully embraced English as the language of his music, now articulating his sense of the world with striking poetic importance. His ultimate goal is to make genuine music that reflects his own experiences and that continues to connect with his fans – a connection Leroy has always put at the front and center of his career. Leroy is also dedicated to giving back and has worked with CoachArt to provide life changing experiences in music to children suffering from chronic and/or life threatening illnesses. Leroy’s ability to use music to connect with and have a positive impact on the lives of the CoachArt children and their families has been truly inspirational. With his authenticity, ambition, God-given talent, all-star collaborators and a supportive label in Rebel Rock/Interscope, Leroy’s collection of innovative, compelling songs will surely become one of 2014’s most anticipated releases.
Leroy Sanchez has always been a singer. Since his early years growing up in Vitoria, Spain, Leroy knew that his powerful voice was his best vehicle for self-expression, a means of channeling his experience of the world into something meaningful. His voice, immediately evocative, becomes more so when you realize that as a musician Leroy is entirely self-taught. Leroy began teaching himself to play his mom’s guitar as a kid and developed his voice entirely by ear. He continued to sing and develop his gift. At age 15 Leroy uploaded his first cover song on YouTube, and has posted over 70 videos since amassing over 28 Million YouTube views. Leroy’s covers have varied drastically over the years, from Bonnie Raitt to Rihanna to Frank Ocean to James Morrison, always picked based on whether he felt a personal connection to the music. His passion for music, inherent skill, and undeniable charm have earned him a dedicated following of loyal fans. These loyal fans have followed Leroy on his journey and eagerly await his next move.
Leroy’s hard work and connection to his fans did not go unoticed. In early 2010, Grammy-Award winning producer and songwriter Jim Jonsin (“Lollipop” Lil Wayne, “Motivation” Kelly Rowland, “There Goes My Baby” Usher, “Sweet Dreams” Beyonce, “Whatever You Like” T.I., among countless others) found Leroy’s rendition of the Craig David number “Walking Away” and offered to bring the singer to Miami for a week. The two immediately connected. Weeks turned into months, and Jim signed Leroy to his Rebel Rock label shortly after. The musician, now based in Los Angeles, has been crafting his debut album over the past year. Leroy has worked with an impressive array of producers and songwriters, including Jonsin, Rico Love (“Sweet Dreams” Beyonce, “Hey Daddy” Nelly, “There Goes My Baby” Usher, “Without You” David Guetta, “Motivation” Kelly Rowland), Frank Romano, Finatik & Zac and Jenn Decilveo...
As a performer and a songwriter Leroy has grown immensely over the past few years, evolving in all aspects of his career. The Spanish-speaking musician has fully embraced English as the language of his music, now articulating his sense of the world with striking poetic importance. His ultimate goal is to make genuine music that reflects his own experiences and that continues to connect with his fans – a connection Leroy has always put at the front and center of his career. Leroy is also dedicated to giving back and has worked with CoachArt to provide life changing experiences in music to children suffering from chronic and/or life threatening illnesses. Leroy’s ability to use music to connect with and have a positive impact on the lives of the CoachArt children and their families has been truly inspirational. With his authenticity, ambition, God-given talent, all-star collaborators and a supportive label in Rebel Rock/Interscope, Leroy’s collection of innovative, compelling songs will surely become one of 2014’s most anticipated releases.
